Chatroulette Being Used for Marketing? Say It Ain’t So!

first_imgThanks to French Connection’s bravery, they have the honor of being the first brand to attempt using Chatroulette for marketing purposes. However, if the contest goes well (i.e., it generates a lot of press), other marketers will likely soon follow suit. Is that a good thing? We’re not so sure. At least, it’s not good for us, the Chatroulette surfers. Marketers, though, may think it’s a downright brilliant move. And maybe it is – after all, who would have thought that anyone could have figured out how to promote a brand on a service like this? Still, we sort of wish the marketers would leave this one alone. Stick to Facebook and Twitter and the other straight-laced social sites of the Internet – leave Chatroulette and all its unrestricted debauchery alone. Guide to Performing Bulk Email Verification sarah perez The Dos and Don’ts of Brand Awareness Videos Related Posts Facebook is Becoming Less Personal and More Pro… Tags:#marketing#NYT#Social Web#Trends#web That didn’t take long. Leave it to marketers to find a way to use any innovative new web service to promote their own ends. The latest example? A Chatroulette contest launched by international clothing brand French Connection. According to contest rules, participants are asked if they can “conquer the sinister world of Chatroulette” by charming a member of the opposite sex. (Initially, the contest was for men only, but due to protests, the rules were adjusted to permit women the opportunity to try and seduce men, too. Oh joy.)According to the initial company blog post about the contest, “if you rise above the seas of failing men and charm a woman on Chatroulette,” the company promises to give you a voucher worth 250 pounds which you can spend at the company’s retail stores. The blog post then provides an example of what they mean by a “seduction attempt” by way of a screenshot of a Chatroulette chat session – and be warned, it’s not what we would consider safe for work. Instead, what French Connection is promoting is essentially a nod to the often perverse nature of the popular webcam-surfing site.Chatroulette for Marketing: Risky or Brilliant? Although the French Connection brand may pride themselves on their youthful, hip nature, it’s an arguably risky move to promote themselves via a service as odd, off-the-wall, and yes, occasionally very disturbing as Chatroulette. Like Casey Neistat recently explained in a charming video demo of this latest Internet craze, on any given day, Chatroulette is 71% male, 15% female and 14% pervert. In fact, it’s the possibility of running into something odd – or rather someone odd doing something odd- that makes Chatroulette so exciting for its users. Like the game of Russian Roulette from which its name is derived, most of the time nothing remarkable happens – you run into another bored voyeur looking back and you and maybe even have a casual conversation. But every now and then…bang! And it’s the bang that seems to appeal to French Connection. They want to send out their customers into the wild, wild west of Chatroulette to become the very sort of creepy perverts that make the site so darned intriguing. So now, dear Chatroulette users, you’ll have to wonder whether that freaky guy/gal hitting on you is doing so because they’re actually a weirdo or if they’re just trying to win a few bucks to spend at a clothing store. A Comprehensive Guide to a Content Auditlast_img read more

Gilas getting better chemistry, but lack of tune-up games cause for concern

first_imgAlab, which is bannered by Puerto Rican reinforcements Renaldo Balkman and PJ Ramos, would’ve been the perfect opponent to test Gilas before they head for Doha to kickoff their campaign in the last window of the Fiba World Cup Asian qualifiers.“I’m very concerned because can you imagine the only time you’ll see them compete is in the game itself so that’s a big concern but we couldn’t find any other solution to that problem,” said Guiao.Blatche had just rejoined Gilas on Monday for the first time since the infamous game against Australia last July but he won’t be here for long as he is set to return to China and be back with his mother ballclub the Tianjin Gold Lions are still playing in the Chinese Basketball Association.Guiao said Blatche’s last practice with Gilas before he leaves will most likely be on Thursday.“So tomorrow (Wednesday) he will practice with NLEX just running the plays again and then, on Thursday, that could be his last practice with the team because again there will be PBA games on Friday, Saturday, Sunday so we just to work with those limitations.”ADVERTISEMENT That, however, still won’t alleviate some of his worries with the lack of preparation time and possibly not being able to play any tune-up games before the national team’s do-or-die away games against Qatar on February 21 and Kazakhstan three days later.“We’re getting there. We’re getting better chemistry. Andray’s getting more familiar with the plays. I think he’s very comfortable with the plays now,” Guiao told reporters after wrapping up practice for the second straight night at Meralco Gym.”FEATURED STORIESSPORTSPrivate companies step in to help SEA Games hostingSPORTSUrgent reply from Philippine ‍football chiefSPORTSPalace wants Cayetano’s PHISGOC Foundation probed over corruption charges“Again, we’re trying to keep everything simple. His time is really limited here and the players’ time is limited as well because they still have to contend with the PBA scheduling,” he said.Gilas was supposed to play Alab Pilipinas in a scrimmage Tuesday night but the exhibition was canceled the night before after Alab backed out to give their players much-needed rest after playing a game in Cebu on Sunday. Gilas Pilipinas head coach Yeng Guiao is liking what he’s seeing from his team especially the progress of Andray Blatche’s reintegration into the squad.ADVERTISEMENT Sports Related Videospowered by AdSparcRead Next Private companies step in to help SEA Games hosting LATEST STORIES PH underwater hockey team aims to make waves in SEA Games PLAY LIST 02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City01:07Trump talks impeachment while meeting NCAA athletes02:49World-class track facilities installed at NCC for SEA Games02:11Trump awards medals to Jon Voight, Alison Krauss PDEA chief backs Robredo in revealing ‘discoveries’ on drug war ‘We are too hospitable,’ says Sotto amid SEA Games woes Grace Poe files bill to protect govt teachers from malicious accusationscenter_img Oil plant explodes in Pampanga town Mike Conley, Justin Holiday help Grizzlies beat Timberwolves ‘We are too hospitable,’ says Sotto amid SEA Games woes SEA Games hosting troubles anger Duterte US judge bars Trump’s health insurance rule for immigrants Don’t miss out on the latest news and information. MOST READ View commentslast_img read more